The Best Way to Sell a Product for a Problem No One Wants to Talk About

Marketing is at its best when it can get a “hey, that’s me!” out of your target audience.

But what if your products address a problem that your customers would rather not openly discuss?

In this episode of Shopify Masters, you’ll learn from an entrepreneur who had to get creative with his marketing and messaging in order to advertise products that solve bathroom-related problems.

Read the source article at Ecommerce Software

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